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 Exposure, Exposure, Exposure Throughout the years in real estate, there have been many changes. One thing that hasn’t changed is what seller’s want when selling their home… The highest possible price in the shortest period of time with the lowest amount of inconvenience to them. Our commitment to meet seller’s expectations has taken a significant amount of time, money and additional training to learn and implement changes in the most effective ways to market residential real estate in specific markets. The professional designations we have earned bring you the most innovative and up to date ideas and technology available to market your home. Once your home is listed, it will immediately be entered into the Multiple Listing System of Long Island. Digital photographs of the interior and exterior of your home are downloaded to the internet. Within days, your listing is available to be viewed on many consumer websites. It is estimated that 98% of all people searching the web for homes will go to one of these websites at least once. Through our enhanced participation on this site, we are able to drive buyers to our listings by providing them with the information and photos they are seeking. We can monitor and report to you the number of times your home has been viewed and the inquiries received by email. We can also follow up on each showing and give you feedback. The Right Relationship We are members of the local, state and national realtor organizations. Timing, knowledge, understanding, shrewdness and negotiation skills are components of substantial value. Those charging less generally do less. You should be aware of your REALTOR’S® advanced professional training. The National Association of REALTOR’S® offers many valuable courses to enhance the knowledge REALTOR’S® receive in their initial licensing classes. Just as you would expect your physician or attorney to keep up with the changes and advances in their profession, you should also expect this from your REALTORS®. The knowledge we have gained from these courses has been invaluable to us in offering our sellers the best possible representation we can provide. While we are on this subject, you might have noticed the term REALTOR® instead of agent. There is a BIG difference! REALTOR’S® are real estate professionals who belong to the National Association of REALTOR’S® and subscribe to its strict Code of Ethics. Not all real estate brokers and agents are REALTOR’S®. To be sure you’re working with one; look for the federally registered membership mark, REALTOR’S®. We tell our clients that the right relationship with their REALTOR’S® during the process of selling their home is like a marriage. You must have a level of trust, respect and cooperation. It makes the process a lot smoother for everyone concerned. Condition and Pricing In our initial meeting, we will tour both the inside and outside of your home. We will also provide you with a list of the most recent sales of similar properties in your area. This is called a competitive or comparative market analysis. It mimics what the appraiser will do for your buyer in order to be able to purchase the home. Price adjustments are made for the condition of your home. We can also discuss any repairs you are willing to make. This will affect the price that you can achieve on the market. The condition of your home will also affect your time on the market. Remember that buyers, with the help of the internet, have done a lot of research, and in many cases are comparing your home with the other homes in the same price range. Condition, curb appeal and cleanliness are right up there with location, location, location in achieving the highest possible price for your home. Showings Within two weeks of hiring us, you will be at the maximum exposure in the market. Your home will be on the MLS, print ads and on the internet. If you’ve done your homework, you will be at peak showing activity. Buyers who have eliminated their other homes will be anxious to see yours. Out of town buyers on short home searches will be in town. REALTOR’S® working as buyer’s or broker’s representatives will be notifying their clients of your listing. Your home needs to be as accessible to these potential buyers as possible. Although that is sometimes inconvenient, it is important to show your home to as many qualified buyers as possible. It encourages multiple offers, excitement and a sense of urgency to act, and helps you achieve the highest possible price. Negotiating and Closing This is where the rubber grips the road and where so many for sale by owners fail to see a conclusion to their transaction. Real estate paperwork is complex and takes time, effort and expertise. It is important to know that your buyer is qualified for financing before you accept an offer. Once an offer is accepted, it goes to contract. All details of the purchase should be included in the contract and fully understood. Disclosures required by law also need to be included. Many sellers think that price is the only issue. However, all the terms and conditions of the contract should be fully understood by both parties. Details required to achieve a successful closing include, but are not limited to: monitoring the loan process, attending inspections and coordinating repairs, providing marketable title to the buyer, meeting with the appraiser and if necessary – substantiating the value, ordering a survey and attending association interviews, attending the final walkthrough and the closing. Hazard and flood insurance, where required, are also details that must be attended to in order for the buyer to be able to close. Where to Start? Choosing the right person to sell your home is one of the most important steps you are going to make with what may be your largest investment. Start by interviewing at least two or three REALTOR’S® from different offices. Be ready with some questions and compare their answers. Here are some questions that might help you:
If you are thinking about selling your home, please contact us by email to schedule and appointment and discuss our services.
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